Outlook 2013 on Windows 8 64bit - Default Calendar Reminder won't change

When I create a calendar event in my fresh install of 2013, it defaults to NO reminder.  I checked the settings in options and it is set to 15 minutes.  I have tried the following fixes but to no avail:

• add the reg key [HKEY_CURRENT_USER\Software\Policies\Microsoft\Office\14.0\Outlook\Options\Calendar] "RemindDefault"=dword:000005a0   (although maybe since this is 2013 that key should be in 15.0?)
  
• Deleted my mail profile and created a new one
• toggled the settings off and on and restarted outlook
• ran the clean reminders switch: C:\Program Files (x86)\Microsoft Office\Office15\outlook.exe /cleanreminders

Any thoughts?

Thanks